Fertil24 Herbal

Product branding, label and content production

Client background

Fertil-24 Herbal helps couple become mum and dad, bringing joy to families and supporting couples to make babies naturally. They manufacture potent herbal products that restore men and women fertility naturally, support pregnancy, sexual health, weight management, infection eradication, and general wellness.

What we did

Brand identity
Product branding
Product extension
Label production
Content creation

Client insight

Fertil24 Herbal needed to rebrand their product line to reflect their newly registered brand name and NAFDAC number (National Agency for Food and Drug Administration and Control number), extend the product line from nine to twenty-three, and to communicate the new brand and products to their existing and new customers: Men and women who want to improve their sexual health, fertility, and manage their weight.

Our solution

We launched a creative brand strategy that was built upon the organization’s values and brand assets. We created a new brand identity system, rebrand the nine existing products and create additional fourteen new products to extend their product line to twenty-three, including a delivery sticker to help them promote their brand when shipping products to customers.

All the product labels including the deliver sticker were produced in-house by our subsidiary company Simtech Print, we also created content for their website rebranding and social media handles to reflect the new brand and product line extension.

fertil24 herbal brand style guide for fermedies

Brand style guide of Fermedies

fertil24 fermedies product comparison

Comparison of former and new products design

fertil24 herbal capsule

Fermedies capsule bottle design

fertil24 herbal tea

Fermedies tea bag design

fertil24 herbal capsules

Fermedies capsule bottle designs

fertil24 herbal tea bags

Fermedies tea bag designs

fertil24 herbal capsules and teas

Fermedies capsule bottle and tea bag designs

fertil24 printed product label1

Fermedies printed labels and deliver stickers - batch 1

fertil24 herbal printed product label2

Fermedies printed labels - batch 2

The Result

The new brand was a success, sales increased nationwide and we were contacted to reproduce another batch of labels after few months for their pending orders and seventh-year anniversary sales, but we could not produce and deliver the labels as scheduled due to the Covid-19 pandemic and lockdown.

Immediately the lockdown was eased, we got our creative juice flowing again, we produced and delivered a more polished labels to them in Port Harcourt, Rivers State. When they got the labels, the director of Fertil24 Herbal Mrs. Benney Bosseh said "It seems this batch is finer, some were shining so bright"
More of the products can be found on their official www.fertil24.com

Our tribe speaks

Simtech Creative is a company you can trust. They put in their very best to ensure that your work is perfect.
I will recommend their services over and over again.
- Benney Ojo
Fertil24 Herbal