Logo design, brand manual, content writing, website design and hosting for Coordinate Global Services Limited
What we did
- Logo design
- Brand guidelines
- Copywriting
- UI/UX design
- Website development
- Cloud web hosting
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About Coordinate Global
Coordinate Global Services Limited is an indigenous marine engineering, construction and logistics company, providing value-added services in the upstream, mainstream and downstream sectors of the oil and gas industry, and other allied companies.
Incorporated in Nigeria with registration number RC 627891, our vision is to become a reputable brand that delivers quality marine equipment and logistics support services in Nigeria and beyond using modern technology, processes and standards.
Client insight
Coordinate Global Services Limited needed a powerful logo and mobile-friendly website to enable them to communicate their brand message to customers and partners, as well as attract new clients through an enriched digital experience.
"I have seen the logo and website you did for Steph-Tel, and I love your work. That is why he (Mr Nelson) recommended you to us, and I know you can give us the best. Review everything we have (logo, brochure) and tell me what we need. You are the expert" - Victor Ughara (MD, Coordinate Global)
Our logo design, brand style guide and web development solutions
We had discussions with Mr. Victor Ughara, director of Coordinate Global Services Limited to clearly understand the company's culture, their business goals and how we can help them get the desired results.
After reviewing their existing logo and other brand assets, and researching their industry to get more insights, we created a data-driven strategy for the new brand identity and website.
The brand identity we design for Coordinate Global is simple, memorable, and distinct. It consists of perfectly crafted letters “C" and “G” with consistent negative space that work in harmony to create a powerful brand identity that will endure for a long time.
When designing the website, we started from ideation to building of the site map and sketching the user flow to ensure it is mobile-friendly, fast and acessible, and delivers a good user experience for the target audience.
We moved on to the design of low fidelity and high fidelity prototypes using Figma to get a realistic look and feel of the website, before developing the actual website using modern web programming technologies including HTML, CSS, Bootstrap, JavaScript, PHP, and JSON. We then set up structured data and embed Google Maps.
Finally, we deployed and hosted the Coordinate Global Services Limited new website on our cloud web hosting server that delivers 99.9% uptime, reliable performance and privacy protection. We also installed SSL certificate, and optimized the website to ensure it passes Core Web Vitals.
The logo and brand style guide we designed for Coordinate Global
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The inspiration behind Coordinate Global Services Limited new logo design -
The strategy of Coordinate Global Services Limited new logo design -
Coordinate Global Services Limited new logo design -
Coordinate Global Services Limited new brand identity design -
Adaptability of the new brand identity design -
White and red adaptability of the new brand identity design -
Black and white adaptability of the new brand identity design -
White and black adaptability of the new brand identity design -
Colour palette and typograghy of Coordinate Global Services Limited new brand design
The beautiful, mobile-friendly and accessible website we developed for Coordinate Global
The result
Coordinate Global Services Limited now has a new powerful brand identity, and a user-friendly website.
Their new brand identity is simple, distinct and versatile, which adapts to various background and applications, including digital and print.
The website we design for them is a progressive web app (PWA) - Fast, accessible, and secure website with bright and dark modes, installable on mobile/computer, and works across all browsers and devices.
The site is also optimized for Google Search and Bing Search to rank high and display rich results.
You can visit Coordinate Global's website - www.coordinateglobals.com
Hear what our client say
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The logo and website design is beautiful. Thank you
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